In any business transaction, women have a natural advantage over men. Sales coach and business strategist Keeley Hubbard of Hubbard Capital Group acknowledges this undeniable fact, and she guides women on closing syndication deals successfully. In this conversation with Ava Benesocky and August Biniaz, she provides insights on scaling or starting your own real estate private equity business. Keeley explains how marketing approaches differs between men and women, as well as the best way to combine soft-sale with proactive strategies. She also talks about the proposed Equal Rights Amendment and her thoughts on speeding up equal gender pay.

If you are interested in learning more about passively investing in multifamily & Build-to-Rent properties, click here to schedule a call with the CPI Capital Team or contact us at If you like to Co-Syndicate and close on larger deal as a General Partner, click here. You can read more about CPI Capital at

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